It's great to have options, but it's better to know what each option can be best used for! We recently rolled out campaign options for one-time vs ongoing campaigns.

One-time Campaigns

One-time campaigns are campaigns that you send to a single list once. That means if this campaign has 1 step, 5 steps or 10 steps for follow-up and you have a list of 100 people, once these 100 people cycle through all steps the campaign will shut down. Meaning you won't be able to add more prospects or change anything.

Use cases?

• Sending Out an email blast
• Updating users... (More)

It's known in the business industry that cold emailing is viewed as a source of spam and lots of people never think to use it in their outreach to potential clients

Well, I used to believe the same until a few months ago until I learned about personalized cold emails.

You're probably wondering what that means, well, it means showing your prospect that you've done your research about them and you know things about their industry.

Showing that to your prospect is KEY, it shows that you've taken your time to dig information about them and genuinely care

Implementing... (More)